One of One

Same label. Different barrel.

Every single-barrel bottle came from one barrel and a couple of hundred siblings. That barrel sat on its own floor, came from its own tree, and went into a pick with its own name. We've tasted picks from the same warehouse and the same floor that were two different whiskeys. Every barrel is one of one, and we're putting them on record, starting with the bottles on your shelf.

Why every barrel is different →

Same label. Different barrel.A rickhouse cross-section: barrels on hotter upper floors in the lighter end of the brand ramp, cooler lower floors in the darker end. Three picked barrels become three identical-looking bottles, each with a pick sticker left blank to fill in.HOTCOOLSame recipe, same day, different floor.PICKPICK NAME ___BARREL № ___PROOF ___PICKPICK NAME ___BARREL № ___PROOF ___PICKPICK NAME ___BARREL № ___PROOF ___Scan yours. Fill in what the label doesn’t.
Same label. Different barrel.A rickhouse cross-section: barrels on hotter upper floors in the lighter end of the brand ramp, cooler lower floors in the darker end. Three picked barrels become three identical-looking bottles, each with a pick sticker left blank to fill in.HOTCOOLSame recipe, same day, different floor.PICKPICK NAME ___BARREL № ___PROOF ___PICKPICK NAME ___BARREL № ___PROOF ___PICKPICK NAME ___BARREL № ___PROOF ___Scan yours. Fill in what the label doesn’t.
Barrels on hotter upper floors in lighter gold, cooler lower floors in darker brown.

The idea

One barrel. About two hundred bottles. Then it's gone.

  • One barrel fills about 150 to 220 bottles, and then that whiskey is gone for good.1
  • Same recipe, different whiskey. Floor, heat, wood and time change what's inside.2
  • Nobody writes it all down. The distillery, the pickers and the owners each hold part of the story.

Everyone knows part of the story

Put it together, and a bottle becomes that barrel.

The distillery knows the warehouse, the floor and the proof it went in at. Whoever picked it knows when, and what the sample tasted like. You know what's on the label and how it actually drinks.

Everyone knows part of the storyThe distillery, the pickers and the owners each know different facts about one barrel. Their facts flow onto the owner’s bottle and into the catalog; blank rows are invitations to fill in.The distillery knowswarehouse · floor · entry prooffill date · how the code readsThe pickers knowthe pick’s name · whenwhat the sample tasted likeThe owners knowwhat the label says · how it drinkshow it changes once it’s openYOUR PICK, ON RECORDBarrel № ____PICK NAMEfrom the labelPROOFfrom the labelPICK DATE+ the pickersWAREHOUSE+ the distilleryFLOOR+ the distilleryYOUR RATINGhow it drinks for youTHE CATALOGwhat every owner addsKnow a blank? Add it. →
Everyone knows part of the storyThe distillery, the pickers and the owners each know different facts about one barrel. Their facts flow onto the owner’s bottle and into the catalog; blank rows are invitations to fill in.The distillery knowswarehouse · floor · entry prooffill date · how the code readsThe pickers knowthe pick’s name · whenwhat the sample tasted likeThe owners knowwhat the label says · how it drinkshow it changes once it’s openYOUR PICK, ON RECORDBarrel № ____PICK NAMEfrom the labelPROOFfrom the labelPICK DATE+ the pickersWAREHOUSE+ the distilleryFLOOR+ the distilleryYOUR RATINGhow it drinks for youTHE CATALOGwhat every owner addsKnow a blank? Add it. →

How to take part

  1. Scan the label, then the sticker. Front label first, then the neck tag or pick sticker. A scan reads what it can off the pick sticker (barrel number, pick name, proof, dates), and you fix anything it missed in a tap. It all saves onto your own bottle.
  2. Tell us what the label doesn't. The pick's name, when it was picked, and the warehouse and floor if you know them. One tap each.
  3. Rate the pour. Taste is what changes barrel to barrel, and it's the part only the people who've poured it can add.

What you paid stays private unless you choose to show it on a rating. The pick's name is printed on the label, so it's part of the barrel's story. Where you bought it is yours to show or hide.

Where it goes

On your bottle. The pick's name, barrel number, proof and dates, plus your tasting notes. It's the most complete record of your picks you've ever kept.

Into the catalog. Every pick you log adds to what we know about that bottle.

On your card. Rate it and share it, and your card shows the pick's name and the barrel.

The science

96 trees. 192 barrels. One winner.

Buffalo Trace split 96 oak trees in half and built 192 barrels to test seven variables. The top-rated barrel came from the bottom half of its tree.3

Why every single barrel is different →

Pick barrels? Help us get yours right.

Send us what you know about your picks: pick names, barrel numbers, pick dates, proof, your sample notes. It goes into our catalog, so the people who log your picks get the full story: your pick's name on record, with the barrel, and your store as a place it's sold. A photo of your pick log is plenty. We do the typing.

Email us about your picks →

Run a single-barrel program?

Tell us how to read your barrel codes, and we'll teach our label reader to read them. Anything is welcome: a paragraph, a sheet you already keep, a photo of a label.

Get in touch →

Questions

Do I need to own a store pick to take part?

No. You can look up any bottle, and if you've tasted a pick at a bar or a friend's place, you can rate it.

Is my collection public?

No. Your collection is private unless you choose otherwise. What you paid is never shown unless you turn it on for a rating.

Is this a marketplace?

No. We don't buy, sell or price bottles.

Who's behind this?

Whiskey Richard is a small, new team. We're building it with the people who use it, so tell us what you'd like next.

Every barrel is one of one.

Scan yours. Tell us what the label doesn't.

For adults 21 and over. Please enjoy responsibly.